Today online charity website Thriftify are toasting what was a successful 2021 for the start-up, both in terms of sales and for the good of the climate. The e-commerce site works with Irish and UK charities, enabling them to sell their donations online and not just in physical shops, with the company’s smart tech then advertising these items on the Thriftify website as well as via other e-commerce sites such as eBay and Facebook (Meta) Marketplace.
WHAT ITEMS WERE THE MOST POPULAR IN 2021?
- Out of all the clothing donated in 2021, the “dresses” category accounted for the most popular items on the site. There were 9531 dresses listed for sale on the site in 2021, with more than half of these selling (5705 in total sold).
- In second place came the “Jumpers and Cardigans” section of the site, with 3099 uploads via listed charities, and 2954 of these items selling to preloved fashion fans.
- In third place came the “Accessories” category with 2636 uploads on the site in total, and 1931 of these pieces selling.
- In fourth and fifth places were the “Coats and Jackets” category (total sales 3257) and “Shirts and Tees” with 926 sales in total.
OVERVIEW OF 2021- FACTS AND FIGURES
Thriftify are proud to say that the Irish charities signed up to sell on the site really got on board in 2021, using the smart tech to upload 56,538 items in total.
Out of these there was a total of 23,026 orders from shoppers who are embracing the circular economy and love a bargain.
The most expensive item sold on the site went for €414.37, which was a vintage Gucci dress.
DISCRETIONARY CHARITY DONATIONS
The beauty of Thriftify is that the shopper can also opt to donate to their chosen charity at the checkout. In 2021, generous shoppers kindly donated €5803.69 whilst checking out of the site. These donations go straight to the customers chosen charity, so it really is goodwill shopping!
Speaking of the impact statement, Thriftify CEO and climate activist Rónán Ó’Dálaigh says; “The team at Thriftify are delighted with the way the site is progressing. 2021 was the year that people began to sit up and take notice about climate change and their shopping habits. Thriftify is fast becoming a household name, up there with the likes of Depop and Etsy. 2021 was also the year that we launched in the UK and we are seeing great progress there also with a few big names signed up to sell on the site. We are hoping to keep growing in 2022 and encouraging people to opt for second hand when they can.”
JANUARY SALE ON THRIFTIFY- BEGINS JANUARY 14TH
Thriftify are preparing to launch their January sale which begins on January 14th with massive discounts across the site. Now is the time to stock up on books, kid’s clothes, handbags and so much more with up to 70% off many items.
See more at www.thriftify.ie